EPOS Analytics for FMCG

DO Scan – EPOS Analytics for FMCG

Transform fragmented EPOS data into actionable insights for promotions, pricing, and category performance.

Problems We Solve

DO Scan helps FMCG brands extract value from EPOS data across multiple retailers and markets.

Retail Black Box and Limited Store Visibility

Manufacturers often lack access to reliable store-level data, making it difficult to understand what’s really happening at the shelf. DO Scan opens this ‘black box’ with real-time EPOS insights into sales, stock, and pricing trends across key retail partners — helping commercial teams react with precision and speed.

    Unclear Promotional ROI and Effectiveness

    Without clear post-campaign analysis, trade spend decisions are often based on guesswork. DO Scan quantifies the true lift, cannibalisation, and profitability of every promotion, enabling brands to optimise spend and reinvest in the tactics that deliver the highest return.

      Inconsistent or Delayed Pricing Intelligence

      Monitoring competitor pricing manually is slow and incomplete, especially across multiple retailers or markets. DO Scan automates this process by capturing price movements daily — alerting teams to competitive actions, pricing gaps, and emerging trends across all key accounts.

        Fragmented and Disconnected Retail Data

        Each retailer’s EPOS system structures data differently, creating fragmentation and complexity. DO Scan standardises, harmonises, and integrates these feeds into a single analytics-ready platform — delivering a unified view of performance across all channels and retail partners.

          How It Works

          DO Scan integrates EPOS data from major retailers, enabling real-time views of store-level performance, pricing, and promotion results.

          Multi-Retailer EPOS Integration

          Real-time retail data feeds

          Connect to leading retailer EPOS systems and harmonise data in near real-time.

          Plug-and-play connectivityLive updatesMulti-market support

          Promo Performance Analytics

          Track lift and ROI

          Evaluate promo mechanics, measure impact, and refine plans based on actual sales outcomes.

          Mechanic-level insightsLift vs baseline trackingCost-benefit analysis

          Price & Pack Monitoring

          Monitor changes at the shelf

          Track changes in price, pack size, and promotional format across banners and SKUs.

          Trend detectionCompetitor monitoringStrategic alerts

          Business Benefits

          With DO Scan, FMCG teams can respond faster to market changes and make more confident trade decisions.

          Stronger Trade ROI

          Deploy your trade budget more effectively with data-led promo and pricing decisions.

          Unmatched Retail Insight

          See what’s really happening in store across multiple retailers and formats.

          Agile Decision-Making

          React faster to changes in price, performance, or availability with live data.

          Smarter Pricing Strategy

          Use real-world data to refine pricing and pack architecture.

          Ready to make EPOS data work harder?

          With DO Scan, you’ll get faster insights, better trade returns, and sharper pricing strategies.

          Who It's For

          Designed for commercial, trade, and category leaders who need real-time retail intelligence to guide their strategy.

          Commercial Leaders

          Get a retail pulse to guide portfolio, pricing, and promotion strategy.

          Trade & Revenue Managers

          Measure the ROI of your promotions and identify pricing opportunities.

          Category Managers

          Track category performance across banners and respond to shifts in real time.

          Not sure where to begin?

          Share your business challenge, and we'll recommend the best-fit solution from our product ecosystem.